Viamark Carolinas is one of 14 Viamark offices and is comprised of both the Wilmington and Charleston markets.

Owners, Barbara “Bea” Raybourne and Gayle Brown, have worked together for over 20 years. After gaining experience in print and TV separately, they began working together in radio and used their knowledge to establish a successful two-market, full-service “tradigital” advertising franchise. Viamark Carolinas successfully manages many multimedia accounts with an ever-expanding portfolio and a diverse client roster.

Bea Raybourne

Bea Raybourne President

Bea’s career in the broadcast industry has grown from being a local Account Executive in small and medium markets to working with local, regional and national accounts of every level. In the early 2000s, Bea became the General Manager for Next Media radio in Wilmington, NC. She led the company in gaining over 5 million in annual revenue and managed 45 employees and the company’s day-to-day operations. With over 35 years of business and management experience, running a successful company of her own made sense as a next step. By working on both sides of the industry, she has gained the insight necessary to understand local, national and regional buying from both the client and broadcasters' perspectives making for cost-effective, successful campaigns.

Gayle Brown

Gayle Brown Vice President

Gayle has over 20 years of experience in both broadcast and print which has given her a thorough understanding of what is necessary to assist clients with their marketing needs. With a background in radio management, owning and managing her own successful company was a smooth transition. Since becoming Viamark Carolinas’ Vice President, she has negotiated and placed millions of dollars in advertising. These ads range from national and local newspapers to regional print publications, direct mail, radio, TV, and all aspects of online marketing. Her great ability to multi-task while maintaining accuracy and attention to detail has enabled her to take on large projects and various tasks with great efficiency.

Amanda Taylor

Amanda Taylor
Lead Graphic Designer

Amanda is a graduate of Francis Marion University in Florence, SC where she earned her Bachelor of Arts in Visual Communications with an emphasis in Graphic Design and a minor in Creative Writing. Her portfolio includes designing ads and bag layouts for the Medibag Company, Inc., and a variety of pharmacies across the U.S. As Viamark’s Marketing & Design Assistant, Amanda is focused on designing and managing result-driven social media campaigns for various clients.

Bethany Duvall

Bethany Duvall
Business Manager

Bethany is a graduate from the University of North Carolina Wilmington where she earned a bachelor’s degree in Business Administration with a concentration in Marketing Strategy. She has experience managing client accounts and delivering personalized service to customers at Edward Jones Investments. Her attention to detail, strong organizational skills, and ability to effectively manage multiple projects make her an invaluable asset to the team.

Olivia Settlemires

Olivia Settlemires
Marketing Director

Olivia graduated from the University of Mississippi where she earned a Bachelor’s degree in Integrated Marketing Communications with a specialization in Media Sales and Management and a minor in Business. Her experience working as a Leasing Consultant and Marketing Coordinator has provided her with valuable knowledge of marketing trends, strong interpersonal and organizational skills. Olivia’s attention to detail, creative insight, and strong organizational skills, makes her a trusted member of our team.

 

 

 

Kaylee Skinner

Kaylee Skinner
Social Media Strategist

Kaylee recently graduated from the University of North Carolina Wilmington with a Bachelor’s degree in English, where she concentrated on professional writing. She came to the team with relevant experience as a Copywriter & Social Media Coordinator. She enjoys using her writing skills to elevate brand voices and increase client success. Her experience with copywriting and social media marketing, alongside her organizational and creative skills, make her an asset to our team.

Caroline Edwards

Caroline Edwards
Graphic Designer

Caroline attended ​​North Carolina State University and graduated with a degree in Graphic Design from Pitt Community College. The Greenville native has experience working in the real estate and construction industries, where she utilized her marketing and administrative skills. Caroline has also completed internships with graphic design firms, further honing her creative abilities. In her leisure time, she enjoys traveling, camping, live music, and days spent out on the boat! Her passion for art and all things creative makes her a valuable asset to our team.

Victoria Long

Victoria Long
Project Marketing Manager

Victoria attended the University of North Carolina Wilmington where she received a Bachelor of Arts degree in Studio Art with a minor in Graphic Design. After graduating, she started her career working as a Social Media Marketing Director within the Marine industry. Long's prior experience implementing both traditional and digital campaign tactics and strategies has allowed for a smooth transition into our agency setting, allowing for our clients to benefit from her wide array of industry knowledge. In her free time, Long enjoys being out on the water, painting, and attending concerts with her friends.

Maia Pogodina

Maia Pogodina
Marketing Coordinator

Maia graduated from the University of North Carolina Wilmington with a Bachelor’s degree in Communication Studies, concentrating in Interpersonal Communication and Coaching as well as Integrated Marketing Communication. Her background in retail management further strengthened her strategic, collaborative, and client service skills, all of which enhance her approach to marketing and brand management.

Molly Kennelly

Molly Kennelly
Marketing Coordinator

Originally from Charlotte, Molly earned her Bachelor of Arts degree in Studio Art from the University of North Carolina Wilmington. After graduating, she began her career in the real estate marketing field, using her design and social media skills to support builders and developers across the United States.Her experience creating visual assets, managing social content, and developing cohesive marketing materials has allowed for a smooth transition into our agency setting, where clients benefit from her creative eye and well-rounded industry knowledge.In her free time, Molly enjoys working out, surfing, cheering on the Notre Dame football team, and creating commissioned pieces for her small art business, Art By Molly K.

Adam Moye

Adam Moye
Social Media Strategist

Adam graduated from Cape Fear Community College’s Film and Video Technology program and went on to work in commercial film production, gaining experience in storytelling, editing, and visual communication. His background in creating compelling narratives naturally transitioned into a career in marketing, where he now applies that creativity to his role at Viamark Carolinas.Adam handles social media planning, creative content development, and brand messaging across multiple client accounts. His detail-oriented approach and production experience make him a valuable member of our team.

Jen Van Kirk

Jen Van Kirk
Graphic Designer

Jen is a Raleigh native and an NC State graduate with a bachelor’s degree in Graphic Design. She spent more than a decade at The N2 Company, contributing to the design and evolution of Stroll Magazine through print advertising and editorial layout work. Now at Viamark, she brings her design expertise to a diverse mix of media, from billboards to digital layouts. When she’s not designing, she enjoys photography, practicing Tae Kwon Do, and spending time with her husband and their three large dogs.

© Copyright 2025. Viamark Carolinas. All rights reserved.

×

Contact us by filling out the form below.